Bilberry – Traditional Uses & Herbal Information

Bilberry (Vaccinium myrtillus) is a small, dark berry closely related to the blueberry, native to the moorlands and forests of northern Europe. It has been used in European herbal medicine for centuries, with a particularly strong tradition of use for supporting eye health and circulation. During World War II, British Royal Air Force pilots reportedly consumed bilberry jam to improve their night vision — a story that helped bring this remarkable berry to wider attention.

Traditional Uses

• Traditionally used to support healthy vision and eye function, particularly night vision
• Historically valued for supporting healthy circulation and capillary strength
• Traditionally used to support urinary tract health
• Long used in European herbal medicine for its antioxidant and anti-inflammatory properties
• Traditionally valued for supporting healthy blood sugar balance

What It Contains

Bilberry is exceptionally rich in anthocyanins, the dark blue-purple pigments responsible for its colour and many of its health-supporting properties. It also contains flavonoids, tannins, phenolic acids, and vitamin C, contributing to its antioxidant and circulatory benefits.

How to Take It

Our Bilberry tincture is a concentrated liquid extract that is easy to absorb and simple to use. Add the recommended number of drops to a small glass of water or juice and take once or twice daily, or as directed by a qualified herbal practitioner.

Who It's For

Bilberry is an excellent choice for those looking to support eye health, particularly those who spend long hours in front of screens or experience eye fatigue. It is also popular with those seeking to support healthy circulation, maintain antioxidant protection, or support urinary tract health.

Cautions

Not recommended during pregnancy or breastfeeding without professional guidance. May affect blood sugar levels — use with caution if you have diabetes or are taking blood sugar medication. May interact with blood-thinning medications — consult your GP before use if you are taking prescribed medication.

Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. The information provided is for educational purposes only and is not a substitute for professional medical advice. Always consult a qualified healthcare practitioner before starting any new herbal supplement, especially if you are pregnant, breastfeeding, or taking medication.

Explore our Organic Bilberry Tincture and discover the power of this traditional eye and circulation herb.